Every photo of the people you love, from everyone who loved them

Send one link to family and friends. Their photos arrive in one shared event, where you can search them by what's in the picture and gather every photo of one person.

Create your first event See how it works

Free for your first two events. Contributors don't need an account.

Made for the days you'll want to look back on

Any gathering where the photos end up scattered across a dozen phones.

  • Memorials

    Collect a lifetime of photos in days, not weeks, and choose the ones for the service together.

  • Weddings

    See the day from every guest's angle, not just the photographer's.

  • Milestone birthdays

    Gather decades of photos for the party, from every corner of the family.

  • Reunions and trips

    Everyone's shots from the same weekend, finally in one place.

Three steps to one shared album

No more chasing relatives for photos or digging through old drives.

  1. Create an event

    Give the occasion a name. It takes about a minute.

  2. Share the link

    Family and friends upload from their phone or computer. They don't need an account.

  3. Find the best ones

    Search by describing a moment, click any photo to see similar ones, or open every photo of one person.

  • Gather. Mom, Erik and Anna add photos from their phones and old drives.
  • Search. Describe a moment in your own words. Hugr looks at what's in each photo.
  • Find people. Hugr recognises faces, so every photo of Dad is one click away.

Why Hugr exists

When my dad passed away from a very rapid cancer, we wanted to collect images that represented him for the memorial. Between my mother, my brother, and me, it was a scramble across iCloud, Google Photos, and a pile of USB drives. That rush sparked an idea: there had to be a better way to preserve what matters.

— The founder of Hugr · Read the full story

About the name

Hugr is Old Norse for mind and memory. It shares a root with Huginn, Odin's raven of thought, who flew across the world each day and brought back what he found. Hugr does the same for your family's photos.

Your family's photos stay your family's

  • Private to your event

    Only you and the people you invite can see what's in an event. We never sell your data.

  • No account needed to contribute

    Relatives upload through your link without signing up for anything.

  • Delete anything, any time

    Remove a single photo or your whole account. Deleting your account removes everything in it.

  • Analysed on our own servers

    Search and face recognition run on Hugr's servers, not a third-party AI service.

Read the privacy policy

Free to start

Upgrade when two events aren't enough.

Free

$0 forever

Enough for your first occasions.

  • 2 events
  • 1 collaborator per event
  • Up to 100 images per event
  • Search, similar photos and face recognition

Unlimited

$15 / month

For families and planners who never stop marking occasions.

  • Unlimited events
  • Unlimited collaborators
  • Unlimited images
  • Search, similar photos and face recognition

The photos are out there. Bring them together.

Create an event today and send the link to your family.

Create your first event